There it stop of funnel content, bottom of funnel... and then link baiting content which is completely outside the funnel.
Not all content is meant to create a sale today - you need content that will bring future sales as well.
Becuase that's what it's really all about.
Forget about Link Domain Rank. It's not a signal of trust.
Web design and layout are a big part of SEO. How fun your website is to use impacts rankings.
WordPress is a GREAT tool for building websites with. Don't listen to the ney sayers.
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