Design

There it stop of funnel content, bottom of funnel... and then link baiting content which is completely outside the funnel.

Not all content is meant to create a sale today - you need content that will bring future sales as well.

Becuase that's what it's really all about.

Forget about Link Domain Rank. It's not a signal of trust.

Web design and layout are a big part of SEO. How fun your website is to use impacts rankings.

Technical will enable your great site to rank well. It won't help a poor site rank well. So it's important, but maybe not how you thought.